How to Get Started with Business Digital Marketing in Kenya [2023 Guide] By now, you probably know that your business needs a strong online presence in Kenya to sell products/services and get its name out there. The 2020 pandemic crisis made most Kenyan customers gradually adapt to the digital world to fulfill their basic requirements. Nowadays, customers get curious and start by learning about the company through google search results before making a purchase. Due to fierce competition on the internet, business owners must compete with different digital marketing tactics to attract online customers. However, many businesses are still unsure of how to get started with digital marketing, and this can be a daunting task. But with some guidance, companies can quickly get started with digital marketing in Kenya. The concept of doing digital marketing in Kenya is simpler than you can imagine. When you are just getting started, it may seem overwhelming to know where to begin and how to “up y
Vertical farming: 6 tips on how to start up By Mohamud Ahmed Jama- Vertical farming is one of the future farming methods that you can expect to see more and more. Thanks to its versatility, high yields and small space requirement, this form of agriculture is well suited to our 21 st century needs and has been offering opportunities for crops to be farmed in big cities. Sibongile Cele, vertical farmer at Mcebo Fresh Veggie Rooftop Farm , farms with organic veggies in the inner city of Johannesburg. Sibongile Cele, vertical farming guru, believes vertical farming is the answer to achieving zero hunger and solving food security. Photo: Supplied/Food For Mzansi “Vertical farming has taught me to grow food in a new way, using a different system to a traditional farm system, and also producing large scale without a lot of loss,” says Cele of her vertical farming journey. “It’s been a great learning experience.” This method of farming is also versatile, taking on many different forms and
25 Real Estate Marketing Ideas to Bring in Qualified Buyers Meredith Hart Published: July 12, 2023 Real estate is a field that's equal parts challenging and potentially lucrative. A 2022 study by the National Association of Realtors (NAR) found that 86% of buyers recently purchased their homes through a real estate agent or broker. That same study also found that 73% of buyers interviewed only one real estate agent during their home search — highlighting the importance of building awareness and getting in front of buyers as quickly as possible. That's why having a solid grasp of real estate marketing is an absolute must for anyone in the field. Free Resource: Real Estate Strategy Template Below, I’ve compiled some real estate marketing ideas top agents use to promote their businesses. Whether you’re just getting started or are an experienced realtor looking to attract new clients, these marketing tips will help you create a successful marketing plan. Unique Real Estate Mar
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