How to Get Started with Business Digital Marketing in Kenya [2023 Guide]
How to Get Started with Business Digital Marketing in Kenya [2023 Guide] By now, you probably know that your business needs a strong online presence in Kenya to sell products/services and get its name out there. The 2020 pandemic crisis made most Kenyan customers gradually adapt to the digital world to fulfill their basic requirements. Nowadays, customers get curious and start by learning about the company through google search results before making a purchase. Due to fierce competition on the internet, business owners must compete with different digital marketing tactics to attract online customers. However, many businesses are still unsure of how to get started with digital marketing, and this can be a daunting task. But with some guidance, companies can quickly get started with digital marketing in Kenya. The concept of doing digital marketing in Kenya is simpler than you can imagine. When you are just getting started, it may seem overwhelming to know where to begin and how to “up y